Web Design Insights


How we approach font selection for websites

The hunt for ‘just the right’ font will sound unfamiliar to most, but type can profoundly impact not only how your user experiences your website but also how they interpret your brand.

What is a CMS and which one should you choose?

A content management system (CMS) controls how the text (copy), images and video are added to and then displayed on a website. At Both Birds we build websites in WordPress. It is the world’s most widely used CMS. It is also Open Source which means there are no licensing fees.

Understand how templates will be used on your site

Templates control how content is arranged on your website’s pages. The number of unique templates your site requires directly affects the time it takes to build it and the cost, so you’ll want to know what they are and how they work before you start to chat to your web team.


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